Dr Alison Edgar MBE

Dr. Alison Edgar MBE is a dynamic and inspiring speaker who brings a unique blend of expertise, energy, and signature Scottish wit to every stage she graces. Known for her relatable charm and engaging delivery, Alison has earned her place as one of the UK’s most respected voices on high performance, change, and achieving results.

What sets Alison apart is her commitment to delivering bespoke content tailored to each organisation. She believes no two businesses are the same, ensuring her sessions align with the unique challenges, goals, and culture of her clients. Alison speaks the language of the organisation on stage, making her message resonate deeply with audiences.

Alison was one of the few women to be recognised with an MBE on the Queen’s Birthday Honours list in 2020 for her services to entrepreneurship and business, and she was awarded an Honorary Doctorate of Education in 2024. With over a decade of experience as a business champion, she has mentored top industry figures. Alison has also played a pivotal role in advising the government on business legislation, contributing to the growth of the UK economy.

As a dyslexic author of two international best-selling books, Alison has mastered the balance of how to enhance readers’ personal and professional development. Her debut book was a WHSmith Top Ten Business Book and named one of the top business books written by a woman in 2019 by The Independent newspaper.

Topics:

• SMASH IT!® WITH INTRAPRENEURSHIP:

This is Dr Alison Edgar MBE’s signature session, designed to revolutionise how your teams think and perform.

Imagine a team that approaches their work with the same passion and accountability as a business owner. That’s the magic of intrapreneurship — empowering employees to think, innovate, and problem-solve with a sense of ownership, all while staying deeply committed to the organisation’s success.

As an industry thought leader in behavioural psychology and goal-setting, Dr. Alison Edgar MBE doesn’t just inspire; she equips your team with the mindset and tools to turn hesitation into confident action.

This is about building an unstoppable team that smashes targets and thrives together.

•    SMASH IT!® WITH HIGH PERFORMANCE

High performance is about more than just results — it’s about embracing change, fostering a growth mindset, and working together efficiently to overcome challenges and drive success. Alison equips teams with the mindset and tools to adapt, communicate, and perform at their best, no matter the circumstances.

Dr. Alison Edgar MBE, a leading expert in behavioural psychology and time management, inspires teams to reframe obstacles as opportunities and empowers leaders to cultivate a culture of resilience, innovation, and shared success.

This upbeat and interactive session delivers the strategies to help teams manage time effectively, communicate with impact, and continually grow to achieve both personal and organisational goals.

•   SMASH IT! THE ART OF GETTING WHAT YOU WANT®

Based on her best-selling book, this session by Dr. Alison Edgar MBE is your ultimate roadmap to success—designed to help individuals overcome obstacles, achieve their goals, and unlock their full potential.

Success isn’t a mystery – it’s a formula. By transforming your mindset, conquering self-doubt, and setting actionable goals, you can achieve what you truly want, both personally and professionally.  With her expertise in behavioural psychology and motivation, Alison equips audiences to conquer imposter syndrome, embrace a growth mindset, and set and achieve goals – not forgetting to mention her out-of-the-box Big Balls® methodology.

Delivered with energy, humour, and actionable insights, this session leaves attendees inspired, empowered, and ready to SMASH IT!®  in every area of their lives.

• ALISON’S STORY

This is Dr. Alison Edgar MBE’s most personal and inspiring keynote, designed to show audiences that success isn’t reserved for the few—it’s achievable for anyone with the courage to embrace change and take the first step.

Alison’s journey is one of resilience, determination, and triumph over adversity. From growing up in poverty and struggling with undiagnosed dyslexia to building a globally recognised career, Alison has faced the same challenges her audience may be experiencing. As someone who once sat in the back row, unsure of her path, Alison knows what it takes to break through barriers and achieve greatness.

Alison prides herself on relatability – she’s been in the audience, unsure of her path, and is living proof that transformation is possible. With warmth, humour, and authenticity, she connects deeply with attendees, inspiring them to see themselves in her story and believe in their own potential.

“Alison was amazing! The feedback was really great and everyone really enjoyed her high energy talk. Totally professional and on message! Thanks a million!” Merck

“Alisons talk was AMAZING and really resonated with everyone as well as giving them
all plenty of food for thought and things to consider in their leadership ‘journeys’! I’ve had so
much positive feedback already – about the session as a whole but also about Alison, her story,
her style and her delivery as well as the content.  I think people really appreciate having tangible take-aways that they can put into practice, so thank you Alison for giving us that.” Ipsen

“Alison was amazing from start to finish. During meetings prior to the event Alison took time to understand our objectives and worked with us to ensure the content hit the mark on the day. During the event Alison’s energy and passion was there for all to see. The content really resonated with the team and they were able to connect it to real life work and home situations.  Alison has some great stories and her engaging and funny delivery style made the team feel right at home. I would highly recommend Alison if you are looking to inspire and motivate your team in the future” Currys

“Alison was so engaging and inspirational in her approach on stage, immediately
capturing the attention of her audience. I know that our managers went away with lots of things
to think about and a few new tools that they can use as a leader within our business.I was so
impressed by the care and attention Alison puts into her session prior to the event with several
working group conversations to ensure the content was tailored to our conference key
messages and overall theme, this really made a difference linking in with our day. We would be
thrilled to work with Alison again and have no doubt in recommending her to anyone looking for
a wonderful speaker & host!” WHSmith

“Alison was a keynote speaker at our All-staff event day. Alison captivated the team with her energy and compelling message. The whole presentation was motivational and meaningful to everyone in the room. Alison and Jaz were open and helped to deliver a presentation tailored to our staff. We look forward to working with you again in the future.”  Hertfordshire Community NHS Trust

“Alison was everything we could have possibly wanted as our motivational speaker for our annual event. She took the time to understand the language, the agenda and the content of the day and adapted this accordingly.  She was professional, relaxed, funny and engaging. A BIG THANK YOU!”  CBRE

“Alison and her team were great to work with! Adaptable and open to making the session as relevant to our business and teams as possible. Full of energy on stage, a true pro! Really hope to work with her again in the future!”  Sheseido

“Alison talks about her Big Balls and boy does she have them!  We hired Alison for our Keynote slot at our event and would absolutely recommend her.  She delivered her presentation with personalised touches and a kick-ass attitude that not only got the attendees in our room buzzing but also inspired the digital attendees.”  Louis Vuitton Moet Hennessy

“Alison was extremely professional, friendly and engaging- I would highly recommend.”  Porsche

“Alison and her team were ultimate professionals, quick to respond, organised, understood the brief and delivered what was promised. My team really enjoyed her presence and content at the event – thanks Alison” G4S

“Alison delivered an exceptional keynote session, ‘SMASH IT with Intrapreneurship’ at my National Conference. Her messaging and delivery aligned perfectly to my brief and requirements, and most importantly they were relevant to the entire audience (& not just those in sales). The feedback from my teams were really positive both during & after the event, especially as all 100 attendees also left with a copy of SMASH IT. Great job Alison, & thank you!” Henkel: (Schwarzkopf)

“Alison was an incredible speaker to work with who really engaged and energized the room. I would highly recommend her for any event.”  Specsavers